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Publications
  • 2015
  • Other Teaching and Training Material

Innovating in Healthcare

By: Regina E. Herzlinger, Margo I. Seltzer and Kevin Schulman
  • Format:Video
  • | Language:English
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Abstract

With over 71,000 past enrollees, Innovating in Healthcare investigates the issues of health care spending, quality, and access that continue to plague America and global nations alike. With U.S. health care costs trending toward $4 trillion in 2020, the need to innovate and create smart, viable business plans is more important than ever before.
Innovating in Health Care (IHC) explores how creating successful global business ventures in health care will not only improve access, but also better meet the needs of consumers and societies. The course focuses on a framework of evaluating and crafting business models that attain alignment between an entrepreneurial health care venture and the six factors that critically shape new health care ventures—structure, financing, regulations, consumers, accountability, technology, and public policy. Innovating in Health Care discusses the impact of these factors on business models for three different kinds of innovations: consumer-focused, technology-driven, and integrations which create scale.
Through lectures, insights from global health care innovators, and real-world case examples, learners will explore the challenges and decisions facing real entrepreneurial health firms and how to analyze each situation through the IHC framework. By the end of the course, you will understand how to evaluate opportunities and how to apply elements of successful business models for different kinds of health care innovations.
The course is offered in two formats: an open, online experience and a limited, team-based deep dive experience, where teams (self-assembled or newly created online) can produce actual business plans evaluated by peer teams and the IHC course instructors.

Keywords

edX; Healthcare; Health Care and Treatment; Innovation and Invention; Business Model

Citation

Herzlinger, Regina E., Margo I. Seltzer, and Kevin Schulman. "Innovating in Healthcare." edX Inc., 2015. Video. (HarvardX Massive Open Online Course.)
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About The Author

Regina E. Herzlinger

General Management
→More Publications

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More from the Authors
  • Identify the Health Care Venture By: Regina E. Herzlinger and James Wallace
  • Identify the Health Care Venture By: Regina E. Herzlinger and James Wallace
  • Cleave Therapeutics: Taking a Risk on Oncology Drug Discovery By: Regina Herzlinger and Brian Walker
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