Publications
Publications

The Situational Samaritan: How and Why Marketplace Conditions Shape Prosocial Consumer Behaviors

By: Julia von Schuckmann, Lucia S.G. Barrios, Grant E. Donnelly and Marco Bertini
  • Language:English
ShareBar

Citation

von Schuckmann, Julia, Lucia S.G. Barrios, Grant E. Donnelly, and Marco Bertini. "The Situational Samaritan: How and Why Marketplace Conditions Shape Prosocial Consumer Behaviors." Working Paper, 2021.

About The Author

Marco Bertini

Marketing
More Publications

More from the Authors