Publications
Publications
- May 2021 (Revised October 2021)
- HBS Case Collection
Zara: An Integrated Store and Online Model (A) and (B)
By: Antonio Moreno and Anibha Singh
Abstract
Teaching Note for HBS Case Nos. 620-073 and 620-074.
Keywords
Stores; Integration; Operations; Business Model; Strategy; E-commerce; Retail Industry; Fashion Industry; Europe
Citation
Moreno, Antonio, and Anibha Singh. "Zara: An Integrated Store and Online Model (A) and (B)." Harvard Business School Teaching Note 621-117, May 2021. (Revised October 2021.)