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  • June 2021
  • Teaching Note
  • HBS Case Collection

Dove and Real Beauty: Building a Brand with Purpose

By: Mark R. Kramer
  • Format:Print
  • | Language:English
  • | Pages:9
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Abstract

Teaching Note for HBS Case No. 720-361.

Citation

Kramer, Mark R. "Dove and Real Beauty: Building a Brand with Purpose." Harvard Business School Teaching Note 721-478, June 2021.
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About The Author

Mark R. Kramer

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  • The Essential Link Between ESG Targets and Financial Performance By: Mark R. Kramer and Marc W. Pfitzer
  • Engine No.1: An Impact Investing Firm Engages with ExxonMobil By: Mark R. Kramer
  • Engine No. 1: An Activist Hedge Fund Pursues Stakeholder Capitalism (B) By: Mark Kramer
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