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April 2021
Teaching Note
HBS Case Collection
Hot Wheels: Launching the Mixed-Play Experience
By:
Elie Ofek
and Andres Terech
Format:
Print
|
Language:
English
|
Pages:
27
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Citation
Ofek, Elie, and Andres Terech. "Hot Wheels: Launching the Mixed-Play Experience." Harvard Business School Teaching Note 521-721, April 2021.
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About The Author
Elie Ofek
Marketing
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More Publications
More from the Authors
October 2022
Faculty Research
Pricing at Echosec Systems
By:
Elie Ofek
, Marco Bertini, Annelena Lobb and Alexis Lefort
September 2022 (Revised September 2022)
Faculty Research
Navya: Steering Toward a Driverless Future
By:
Julian De Freitas
,
Elie Ofek
, Shaun Ingledew and Tonia Labruyere
September 2022
Faculty Research
On CUE: The Quest for Optimal Customer Unit Economics
By:
Elie Ofek
, Barak Libai and Eitan Muller
More from the Authors
Pricing at Echosec Systems
By: Elie Ofek, Marco Bertini, Annelena Lobb and Alexis Lefort
Navya: Steering Toward a Driverless Future
By: Julian De Freitas, Elie Ofek, Shaun Ingledew and Tonia Labruyere
On CUE: The Quest for Optimal Customer Unit Economics
By: Elie Ofek, Barak Libai and Eitan Muller
