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April 2021
Teaching Note
HBS Case Collection
Hot Wheels at Mattel: Reinventing the Wheel
By:
Elie Ofek
, Andres Terech and Lisa Shaughnessy
Format:
Print
|
Language:
English
|
Pages:
24
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Citation
Ofek, Elie, Andres Terech, and Lisa Shaughnessy. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Teaching Note 521-720, April 2021.
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About The Author
Elie Ofek
Marketing
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