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Publications
April 2021
Teaching Note
HBS Case Collection
Hot Wheels at Mattel: Reinventing the Wheel
By:
Elie Ofek
, Andres Terech and Lisa Shaughnessy
Format:
Print
|
Language:
English
|
Pages:
24
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Citation
Ofek, Elie, Andres Terech, and Lisa Shaughnessy. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Teaching Note 521-720, April 2021.
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About The Author
Elie Ofek
Marketing
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More Publications
More from the Authors
November 2023
Faculty Research
Infarm: Betting the (Indoor) Farm on Food Security
By:
Elie Ofek
August 2023
Faculty Research
Pricing and Customer Psychology
By:
Elie Ofek
July 2023
Journal of Marketing
Before or After? The Effects of Payment Decision Timing in Pay-What-You-Want Contexts
By: Raghabendra P. KC, Vincent Mak and
Elie Ofek
More from the Authors
Infarm: Betting the (Indoor) Farm on Food Security
By: Elie Ofek
Pricing and Customer Psychology
By: Elie Ofek
Before or After? The Effects of Payment Decision Timing in Pay-What-You-Want Contexts
By: Raghabendra P. KC, Vincent Mak and Elie Ofek
