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  • 2021
  • Working Paper
  • HBS Working Paper Series

Assessing the Strength of Network Effects in Social Network Platforms

By: Marco Iansiti
  • Format:Print
  • | Language:English
  • | Pages:18
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Abstract

Network effects have risen to the forefront of platform competition discussions (e.g. the House Judiciary investigation of competition in digital markets, claiming that Facebook, for example, is entrenched due to strong network effects and high switching costs). While newer literature has developed much more sophistication in characterizing network effects, common regulatory perspective often assumes more simplistic views.

Keywords

Social Networks; Platform Competition; Network Effects; Competition

Citation

Iansiti, Marco. "Assessing the Strength of Network Effects in Social Network Platforms." Harvard Business School Working Paper, No. 21-086, February 2021.
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About The Author

Marco Iansiti

Technology and Operations Management
→More Publications

More from the Author

    • 2021
    • Faculty Research

    Time Dependency, Data Flow, and Competitive Advantage

    By: Ehsan Valavi, Joel Hestness, Marco Iansiti, Newsha Ardalani, Feng Zhu and Karim R. Lakhani
    • September 2020 (Revised October 2020)
    • Faculty Research

    Moderna (A)

    By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer and Kerry Herman
    • 2020
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    Time and the Value of Data

    By: Ehsan Valavi, Joel Hestness, Newsha Ardalani and Marco Iansiti
More from the Author
  • Time Dependency, Data Flow, and Competitive Advantage By: Ehsan Valavi, Joel Hestness, Marco Iansiti, Newsha Ardalani, Feng Zhu and Karim R. Lakhani
  • Moderna (A) By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer and Kerry Herman
  • Time and the Value of Data By: Ehsan Valavi, Joel Hestness, Newsha Ardalani and Marco Iansiti
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