Publications
Publications
- February 2021
- HBS Case Collection
Arçelik: COVID-19 Fueled Omnichannel Growth (B)
By: Ayelet Israeli and Fares Khrais
Citation
Israeli, Ayelet, and Fares Khrais. "Arçelik: COVID-19 Fueled Omnichannel Growth (B)." Harvard Business School Supplement 521-068, February 2021.