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  • March 2021
  • Case
  • HBS Case Collection

The U.S. Home Improvement Sector in 2020

By: José Alvarez and David Lane
  • Format:Print
  • | Language:English
  • | Pages:5
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Abstract

Provides an overview of the U.S. home improvement sector in 2020, reviewing sources of growth in the decade ending in 2020, with special attention to the impact of COVID-19 on market leaders Home Depot and Lowe’s and the spike in online revenues for both. Also noted are ongoing supply chain and efficiency improvements at Home Depot, and ongoing turnaround efforts by African American CEO Marv Ellison at Lowe’s.

Keywords

Change Management; Trends; Leading Change; Operations; Organizational Change and Adaptation; Performance; Technology; Construction Industry; United States

Citation

Alvarez, José, and David Lane. "The U.S. Home Improvement Sector in 2020." Harvard Business School Case 521-032, March 2021.

About The Author

Jose B. Alvarez

Marketing
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