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  • January 2021 (Revised March 2021)
  • Supplement
  • HBS Case Collection

Toyota and Its Labor Union in Argentina (B)

By: Jorge Tamayo, Erik Snowberg and Jenyfeer Martinez Buitrago
  • Format:Print
  • | Language:English
  • | Pages:9
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Abstract

Toyota Argentina (TASA) and the union representing automotive industry workers in the country had been working together since 2011 to address the challenges faced by Toyota’s manufacturing plant in Zárate (Argentina). The strategy for moving forward was built on an agreement signed by both parties called the “Reborn Plant.” In 2015, with slow progress at Zárate plant and the macro-conditions rumbling on, Daniel Herrero, TASA’s CEO, reflected on what to do next.

Keywords

Manufacturing Performance; Production; Performance Improvement; Strategy; Labor Unions; Labor and Management Relations; Agreements and Arrangements; Strategic Planning; Factories, Labs, and Plants; Auto Industry; Argentina

Citation

Tamayo, Jorge, Erik Snowberg, and Jenyfeer Martinez Buitrago. "Toyota and Its Labor Union in Argentina (B)." Harvard Business School Supplement 721-412, January 2021. (Revised March 2021.)
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About The Author

Jorge Tamayo

Strategy
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Related Work

    • January 2021 (Revised March 2021)
    • Faculty Research

    Toyota and Its Labor Union in Argentina (B)

    By: Jorge Tamayo, Erik Snowberg and Jenyfeer Martinez Buitrago
Related Work
  • Toyota and Its Labor Union in Argentina (B) By: Jorge Tamayo, Erik Snowberg and Jenyfeer Martinez Buitrago
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