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  • December 2020
  • Supplement
  • HBS Case Collection

Komatsu Smart Construction: Launch Video

By: Rajiv Lal, David J. Collis and Akiko Saito
  • Format:Video
  • | Language:English
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Abstract

Short video of the concept of "Smart Construction" that was shown at the launch of the business by Komatsu. Illustrates what the automated construction site might look like in the future.

Keywords

Automation; Construction; Construction Industry; Japan

Citation

Lal, Rajiv, David J. Collis, and Akiko Saito. "Komatsu Smart Construction: Launch Video." Harvard Business School Multimedia/Video Supplement 521-707, December 2020.
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About The Authors

Rajiv Lal

Marketing
→More Publications

David J. Collis

Strategy
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    Komatsu and Smart Construction

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    Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM)

    By: Sunil Gupta, Rajiv Lal and Celine Chammas
    • June 2023
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    Siemens AG: A Private Equity Approach Within an Industrial Corporation?

    By: David J. Collis and Haisley Wert
More from the Authors
  • Komatsu and Smart Construction By: David J. Collis
  • Managing the Customer Journey Marketing Simulation: Adobe's Data-Driven Operating Model (DDOM) By: Sunil Gupta, Rajiv Lal and Celine Chammas
  • Siemens AG: A Private Equity Approach Within an Industrial Corporation? By: David J. Collis and Haisley Wert
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