Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • 2022
  • Chapter
  • The Oxford Handbook of Luxury Business

Luxury Tourism and Environmentalism

By: Geoffrey Jones
  • Format:Print
ShareBar

Abstract

This chapter examines the evolution of luxury tourism and its environmental impact. Whilst mass tourism is widely seen as environmentally damaging, the impact of luxury tourism is nuanced. During the first stage of the growth in the nineteenth century, the numbers of people involved were small, and some companies understood the need to conserve the environment. Later, luxury hunting and fishing decimated wildlife populations, but the sector produced visionaries who created the concept of photographic safaris. Environmental education became a major theme of the luxury tourism firms. More recently, there has been a proliferation of ecotourism ventures, whilst conventional luxury hotel chains have pursued sustainability certification. Yet scaling has expanded environment footprints, whilst the embrace of the rhetoric of sustainability has degraded the meaning of the concept.

Keywords

Luxury Consumption; Environmentalism; Tourism; Green Business; Luxury; History; Ethics; Globalization; Environmental Management; Business History; Tourism Industry; Antarctica; Latin America; North and Central America; Europe; Switzerland; Chile; Costa Rica; Africa; Kenya

Citation

Jones, Geoffrey. "Luxury Tourism and Environmentalism." Chap. 27 in The Oxford Handbook of Luxury Business, edited by Pierre-Yves Donzé, Véronique Pouillard, and Joanne Roberts, 571–590. Oxford, UK: Oxford University Press, 2022.
  • Find it at Harvard
  • Register to Read

About The Author

Geoffrey G. Jones

General Management
→More Publications

More from the Author

    • 2025
    • Faculty Research

    Multinational Enterprises and Corruption Past and Present

    By: Geoffrey Jones
    • 2025
    • Faculty Research

    An Appraisal on 'Teaching the Early History of IB at Harvard Business School'

    By: Geoffrey Jones
    • June 2025
    • Faculty Research

    The Business of Thinness

    By: Geoffrey Jones and Bahia El Oddi
More from the Author
  • Multinational Enterprises and Corruption Past and Present By: Geoffrey Jones
  • An Appraisal on 'Teaching the Early History of IB at Harvard Business School' By: Geoffrey Jones
  • The Business of Thinness By: Geoffrey Jones and Bahia El Oddi
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.