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When Firms Sell To and Through Experts: An Empirical Case Study of Physician Prescribing

By: Kyle Myers, Matt Grennan, Ashley Swanson and Aaron K. Chatterji
  • Format:Print
  • | Language:English
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Citation

Myers, Kyle, Matt Grennan, Ashley Swanson, and Aaron K. Chatterji. "When Firms Sell To and Through Experts: An Empirical Case Study of Physician Prescribing." Working Paper, May 2020.

About The Author

Kyle R. Myers

Technology and Operations Management
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