Publications
Publications
- July 2020
- HBS Case Collection
Karen Bruck: Growing Managers at MercadoLibre
By: Joshua D. Margolis, Fernanda Miguel and Mariana Cal
Abstract
Karen Bruck, Corporate Sales Director at MercadoLibre, Latin America's largest e-commerce platform, needs to make a decision about one of her managers, who, while analytically savvy, has an approach that does not fit in with the company's culture.
Keywords
Performance Evaluation; Employee Relationship Management; Decision Making; Interpersonal Communication; Organizational Culture; Retail Industry; Latin America; Argentina
Citation
Margolis, Joshua D., Fernanda Miguel, and Mariana Cal. "Karen Bruck: Growing Managers at MercadoLibre." Harvard Business School Case 421-013, July 2020.