Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • July 2020
  • Case
  • HBS Case Collection

Applying Data Science and Analytics at P&G

By: Srikant M. Datar, Sarah Mehta and Paul Hamilton
  • Format:Print
  • | Language:English
  • | Pages:20
ShareBar

Abstract

Set in December 2019, this case explores how P&G has applied data science and analytics to cut costs and improve outcomes across its business units. The case provides an overview of P&G’s approach to data management and governance, and reviews the challenges associated with changing long-established work processes within the company. It concludes by exploring four examples of how P&G has applied analytics to its businesses.

Keywords

Data Science; Analytics; Analysis; Information; Information Management; Information Types; Innovation and Invention; Strategy; Analytics and Data Science; Consumer Products Industry; United States; Ohio

Citation

Datar, Srikant M., Sarah Mehta, and Paul Hamilton. "Applying Data Science and Analytics at P&G." Harvard Business School Case 121-006, July 2020.
  • Educators
  • Purchase

About The Author

Srikant M. Datar

→More Publications

More from the Authors

    • May 2025
    • Faculty Research

    Eat App: Building and Monetizing an End-to-End Dining Experience Solution

    By: Elie Ofek and Sarah Mehta
    • May 2025
    • Faculty Research

    Lowe's: Improving the Total Home Strategy

    By: Elie Ofek and Sarah Mehta
    • May 2025
    • Faculty Research

    RTX's Lifetime Income Strategy: Shaping the Future of Retirement

    By: Daniel Green, Luis M. Viceira and Sarah Mehta
More from the Authors
  • Eat App: Building and Monetizing an End-to-End Dining Experience Solution By: Elie Ofek and Sarah Mehta
  • Lowe's: Improving the Total Home Strategy By: Elie Ofek and Sarah Mehta
  • RTX's Lifetime Income Strategy: Shaping the Future of Retirement By: Daniel Green, Luis M. Viceira and Sarah Mehta
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.