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Publications
June 2020
Supplement
HBS Case Collection
New Product Sales Solution
By:
E. Ofek
Format:
Electronic
|
Language:
English
ShareBar
Citation
Ofek, E. "New Product Sales Solution." Harvard Business School Spreadsheet Supplement 520-716, June 2020.
Purchase
About The Author
Elie Ofek
Marketing
→
More Publications
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September 2024
Faculty Research
Amperity: First-Party Data at a Crossroads
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Elie Ofek
and Hema Yoganarasimhan
September 2024
Faculty Research
Barbie: Reviving a Cultural Icon at Mattel (Abridged)
By:
Elie Ofek
, Ryann Noe and Sarah Mehta
September–October 2024
Harvard Business Review
How AI Can Power Brand Management
By:
Julian De Freitas
and
Elie Ofek
More from the Author
Amperity: First-Party Data at a Crossroads
By: Elie Ofek and Hema Yoganarasimhan
Barbie: Reviving a Cultural Icon at Mattel (Abridged)
By: Elie Ofek, Ryann Noe and Sarah Mehta
How AI Can Power Brand Management
By: Julian De Freitas and Elie Ofek
