Publications
Publications
- May 2020
- HBS Case Collection
Edward Jones: Implementing the Solutions Approach
By: David J. Collis
Abstract
Teaching Note for HBS Case No. 719-411.Updates the classic Edward Jones strategy case as the firm shifts to a new "Solutions" business model from its previous "product" model in response to changes in the brokerage industry, technology and demographics, and its own success. Investigates how a firm can change its business model, without altering its competitive positioning / strategy. Allows for studying the "Complete Strategy Landscape" as the value to be captured from a strategy declines and must be replaced by a business model that creates more value.
Keywords
Citation
Collis, David J. "Edward Jones: Implementing the Solutions Approach." Harvard Business School Teaching Note 720-456, May 2020.