Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • December 2019
  • Supplement
  • HBS Case Collection

Interview with Stephen L. Herbert, X Fire Paintball & Airsoft: Protagonist in 617-046 X Fire Paintball & Airsoft

By: Willy C. Shih and Feng Zhu
  • Format:Video
  • | Language:English
ShareBar

Abstract

This is an interview with Stephen L. Herbert, founder of X Fire Paintball & Airsoft, in which he discusses competing with his online channel, Amazon. It is for use with HBS Case No. 617-046 X Fire Paintball & Airsoft.

Keywords

Internet and the Web; Competition; Ethics; United States

Citation

Shih, Willy C., and Feng Zhu. "Interview with Stephen L. Herbert, X Fire Paintball & Airsoft: Protagonist in 617-046 X Fire Paintball & Airsoft." Harvard Business School Multimedia/Video Supplement 620-706, December 2019.
  • Purchase

About The Authors

Willy C. Shih

Technology and Operations Management
→More Publications

Feng Zhu

Technology and Operations Management
→More Publications

More from the Authors

    • January 2025
    • Faculty Research

    Knowledge Transfer: Toyota, NUMMI, and GM

    By: Willy Shih
    • January 2025
    • Faculty Research

    Driving Efficiency and Sustainability at P&G China

    By: Feng Zhu, Philip Kuai and Billy Chan
    • January 2025 (Revised February 2025)
    • Faculty Research

    Vanguard Retail Operations

    By: Antonio Moreno, Willy C. Shih and Margaret Underwood
More from the Authors
  • Knowledge Transfer: Toyota, NUMMI, and GM By: Willy Shih
  • Driving Efficiency and Sustainability at P&G China By: Feng Zhu, Philip Kuai and Billy Chan
  • Vanguard Retail Operations By: Antonio Moreno, Willy C. Shih and Margaret Underwood
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.