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  • November 2019 (Revised January 2020)
  • Supplement
  • HBS Case Collection

Taiwan Semiconductor Manufacturing Company Limited: A Global Company's China Strategy (B)

By: William C. Kirby, Billy Chan and Dawn H. Lau
  • Format:Print
  • | Language:English
  • | Pages:19
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Abstract

After the legendary founder of Taiwan Semiconductor Manufacturing Company (TSMC) retired, the new chairman had to grapple with fresh challenges related to its China market: a recently opened factory in China had to find ways to reverse its financial loss and meet its full capacity, one of its major Chinese customers was facing sanctions by the U.S. government, and China was investing billions of dollars in building its own powerhouse to compete in semiconductor production. The transition from 4G to 5G technology in the telecommunication industry as well as the U.S.-China trade war added to the uncertainties facing TSMC. What had changed in the competitive landscape for TSMC, and how should it respond to the changes? What were the options for the company in doing business with China, when the country had become both a customer and a competitor?

Keywords

Cross-cultural; Foreign Investment; Government; Business and Government Relations; Globalization; Change Management; Customer Relationship Management; Innovation Strategy; Global Strategy; Leadership; Semiconductor Industry; Taiwan; China

Citation

Kirby, William C., Billy Chan, and Dawn H. Lau. "Taiwan Semiconductor Manufacturing Company Limited: A Global Company's China Strategy (B)." Harvard Business School Supplement 320-045, November 2019. (Revised January 2020.)
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About The Author

William C. Kirby

General Management
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Related Work

    • November 2019 (Revised January 2020)
    • Faculty Research

    Taiwan Semiconductor Manufacturing Company Limited: A Global Company's China Strategy (B)

    By: William C. Kirby, Billy Chan and Dawn H. Lau
Related Work
  • Taiwan Semiconductor Manufacturing Company Limited: A Global Company's China Strategy (B) By: William C. Kirby, Billy Chan and Dawn H. Lau
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