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  • May 2019 (Revised February 2020)
  • Teaching Note
  • HBS Case Collection

Rachael Ray: Cooking Up a Brand

By: Boris Groysberg, Robin Abrahams and Kerry Herman
  • Format:Print
  • | Language:English
  • | Pages:16
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Abstract

Teaching Note for HBS Case No. 419-022.

Citation

Groysberg, Boris, Robin Abrahams, and Kerry Herman. "Rachael Ray: Cooking Up a Brand." Harvard Business School Teaching Note 419-084, May 2019. (Revised February 2020.)
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About The Author

Boris Groysberg

Organizational Behavior
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Related Work

    • May 2019 (Revised February 2020)
    • Faculty Research

    Rachael Ray: Cooking Up a Brand

    By: Boris Groysberg, Robin Abrahams and Kerry Herman
Related Work
  • Rachael Ray: Cooking Up a Brand By: Boris Groysberg, Robin Abrahams and Kerry Herman
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