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Publications
April 2019
Teaching Note
HBS Case Collection
Israel at 70: Is it Possible to (re)Brand a Country?
By:
Elie Ofek
Format:
Print
|
Language:
English
|
Pages:
33
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Abstract
Teaching Note for HBS No. 519-006.
Citation
Ofek, Elie. "Israel at 70: Is it Possible to (re)Brand a Country?" Harvard Business School Teaching Note 519-081, April 2019.
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About The Author
Elie Ofek
Marketing
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More Publications
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September 2024
Faculty Research
Barbie: Reviving a Cultural Icon at Mattel (Abridged)
By:
E. Ofek
, Ryann Noe and Sarah Mehta
September–October 2024
Harvard Business Review
How AI Can Power Brand Management
By:
Julian De Freitas
and
Elie Ofek
August 2024
Faculty Research
Barbie: Reviving a Cultural Icon at Mattel
By:
Elie Ofek
, Ryann Noe and Sarah Mehta
More from the Author
Barbie: Reviving a Cultural Icon at Mattel (Abridged)
By: E. Ofek, Ryann Noe and Sarah Mehta
How AI Can Power Brand Management
By: Julian De Freitas and Elie Ofek
Barbie: Reviving a Cultural Icon at Mattel
By: Elie Ofek, Ryann Noe and Sarah Mehta