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  • February 2019 (Revised February 2020)
  • Case
  • HBS Case Collection

Koita Foods

By: Lynda M. Applegate, Elie Ofek and Michael Norris
  • Format:Print
  • | Language:English
  • | Pages:28
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Abstract

In 2018, Mustafa Koita, Founder and CEO of Dubai-based organic milk company Koita has to decide whether or not to pursue an investment from a potential competitor who is coming into his local market.

Keywords

Organic Milk; Mom Blog; Entrepreneurship; Cash Flow; Food; Growth Management; Investment; Social Marketing; Ownership Stake; Agriculture and Agribusiness Industry; Food and Beverage Industry; United Arab Emirates; Dubai

Citation

Applegate, Lynda M., Elie Ofek, and Michael Norris. "Koita Foods." Harvard Business School Case 819-001, February 2019. (Revised February 2020.)

About The Authors

Lynda M. Applegate

Entrepreneurial Management
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Elie Ofek

Marketing
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