Publications
Publications
- November 2018
- HBS Case Collection
Zalora PH: Solving the Profitability Challenge by Hiding Discounts Online
By: Thales S. Teixeira, Donald Ngwe, Leandro A. Guissoni and Samy Dana
Citation
Teixeira, Thales S., Donald Ngwe, Leandro A. Guissoni, and Samy Dana. "Zalora PH: Solving the Profitability Challenge by Hiding Discounts Online." Harvard Business School Multimedia/Video Supplement 519-703, November 2018.