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  • October 2018
  • Case
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Zalora: Data-Driven Pricing

By: Sunil Gupta, Pavel Kireyev and Srinivas Reddy
  • Format:Print
  • | Language:English
  • | Pages:10
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Keywords

Marketing; Data; Pricing

Citation

Gupta, Sunil, Pavel Kireyev, and Srinivas Reddy. "Zalora: Data-Driven Pricing." Harvard Business School Case 519-021, October 2018.
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About The Author

Sunil Gupta

Marketing
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Related Work

    • October 2018
    • Faculty Research

    Zalora: Data-Driven Pricing

    By: Sunil Gupta, Pavel Kireyev and Srinivas Reddy
Related Work
  • Zalora: Data-Driven Pricing By: Sunil Gupta, Pavel Kireyev and Srinivas Reddy
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