Fundraising at St. Camillus Hospital

Srikant M. Datar; Caitlin N. Bowler

Case | HBS Case Collection | October 2018

Fundraising at St. Camillus Hospital

by Srikant M. Datar and Caitlin N. Bowler

Abstract

St. Camillus is a fictional non-profit hospital in rural Maine facing a serious budget deficit. As Director of Marketing, Victoria Stern is building a team to modernize the hospital fundraising efforts. An interview with a promising candidate, who is also a digital native, forces her to confront shifting attitudes toward issues of data and privacy across generations against the backdrop of continued cybercrime and data breaches within the healthcare industry. Students grapple with the tension between data as "useful" or private within an organization. In this context they explore the ethical issues they will face around data security and data governance in their roles as managers.

Keywords: data analysis; data privacy; data governance; non-profit; health care; fundraising; data security; Data and Data Sets; Safety; Governance; Ethics; Health Care and Treatment;

Language: English

Format: Print

10 pages

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Citation:

Datar, Srikant M., and Caitlin N. Bowler. "Fundraising at St. Camillus Hospital." Harvard Business School Case 119-027, October 2018.

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Fundraising at St. Camillus Hospital

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