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AMC Entertainment: Creating a Spectacular Moviegoing Experience (B)

By: Henry McGee and Aldo Sesia
  • Format:Print
  • | Language:English
  • | Pages:3
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Abstract

The (B) case describes how AMC reacted to the threat from the subscription service MoviePass and provides AMC’s second quarter fiscal year 2018 results.

Keywords

Exhibitors; Movies; Film Entertainment; Competitive Strategy; Finance; Performance

Citation

McGee, Henry, and Aldo Sesia. "AMC Entertainment: Creating a Spectacular Moviegoing Experience (B)." Harvard Business School Supplement 319-041, September 2018.

About The Author

Henry W. McGee

Entrepreneurial Management
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