Publications
Publications
- March 2018
- HBS Case Collection
Chewy.com (B)
By: Jeffrey F. Rayport and Matthew G. Preble
Abstract
Cohen and Chewy’s other board members decided to fully insource order fulfilment and commenced building an order fulfilment center near its 3PL partner’s facility. As soon as the 3PL learned that Chewy would be managing its own order fulfillment; however, it decided to triple what it charged Chewy to fulfill each order. What should Chewy do?
Keywords
Pet Food; Pet Products; Retail; Growth and Development Strategy; Service Operations; Decision Choices and Conditions; E-commerce; Retail Industry; Service Industry
Citation
Rayport, Jeffrey F., and Matthew G. Preble. "Chewy.com (B)." Harvard Business School Supplement 818-105, March 2018.