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  • March 2018 (Revised June 2018)
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Knowledge Sharing at REMA 1000 (A)

By: Tatiana Sandino and Olivia Hull
  • Format:Print
  • | Language:English
  • | Pages:24
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Abstract

A year after Norwegian grocery chain REMA 1000 adopted Workplace, Facebook’s enterprise social network, Chief Human Resource Officer Tore Høylie is asked to evaluate its impact on company culture and communication. Almost 90% of the workforce is engaged with the platform, which they use to communicate with colleagues across the decentralized chain of independent outlets. Franchisees use the site to communicate with their employees and share ideas for improving sales. However, there are some concerns that the site is overloaded with information and difficult to navigate. Some employees say important information gets easily lost amid a sea of irrelevant posts. Høylie must figure out how to improve the way employees interact with the platform. Or should REMA 1000 just abandon it?

Keywords

Social Network; Enterprise Social Media; Facebook; Workplace; Social and Collaborative Networks; Communication Technology; Performance Improvement; Organizational Culture; Knowledge Sharing; Social Media; Retail Industry; Norway

Citation

Sandino, Tatiana, and Olivia Hull. "Knowledge Sharing at REMA 1000 (A)." Harvard Business School Case 118-007, March 2018. (Revised June 2018.)
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About The Author

Tatiana Sandino

Accounting and Management
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Related Work

    • June 2018
    • Faculty Research

    Knowledge Sharing at REMA 1000 (B)

    By: Tatiana Sandino and Olivia Hull
    • February 2019
    • Faculty Research

    Knowledge Sharing at REMA 1000

    By: Tatiana Sandino and Olivia Hull
    • March 2018 (Revised June 2018)
    • Faculty Research

    Knowledge Sharing at REMA 1000 (A)

    By: Tatiana Sandino and Olivia Hull
Related Work
  • Knowledge Sharing at REMA 1000 (B) By: Tatiana Sandino and Olivia Hull
  • Knowledge Sharing at REMA 1000 By: Tatiana Sandino and Olivia Hull
  • Knowledge Sharing at REMA 1000 (A) By: Tatiana Sandino and Olivia Hull
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