Publications
Publications
- February 2018
- HBS Case Collection
Vodafone: Managing Advanced Technologies and Artificial Intelligence
By: William R. Kerr and Emer Moloney
Abstract
Vodafone was operating in the fast-moving telecommunications market where innovation and scale were key. Faced with an onslaught of technological advances—big data, automation, and artificial intelligence—CEO Vittorio Colao reflected on how he should change the organization to incorporate these advancements to improve the way the functions work, how to incorporate machine learning and artificial intelligence that de facto improve productivity and slash costs, and what he could do to give back to society and make sure that new opportunities were created for the new generation.
Keywords
Technological Innovation; Management; Organizational Change and Adaptation; Corporate Social Responsibility and Impact; Opportunities; Telecommunications Industry
Citation
Kerr, William R., and Emer Moloney. "Vodafone: Managing Advanced Technologies and Artificial Intelligence." Harvard Business School Case 318-109, February 2018.
About The Author
