Publications
Publications
- January 2018
- HBS Case Collection
Ørsted Goes Global
By: Joseph L. Bower and Elena Corsi
Abstract
The European leader in offshore wind, the Danish Ørsted is building a global position and entering markets where offshore wind is nascent. The case examines the transformations in strategy leading to Ørsted’s success and the challenges of adopting that strategy in order to enter the U.S. market.
Keywords
Off-shore Wind; Managing Global Expansion; Business Strategy; Renewable Energy; Expansion; Global Range; Market Entry and Exit
Citation
Bower, Joseph L., and Elena Corsi. "Ørsted Goes Global." Harvard Business School Case 918-404, January 2018.