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  • October 2017
  • Case
  • HBS Case Collection

The Transformation of Microsoft

By: C. Fritz Foley, E. Scott Mayfield and F. Katelynn Boland
  • Format:Print
  • | Language:English
  • | Pages:15
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Abstract

In early 2015, Amy Hood, CFO of Microsoft, and the rest of the senior leadership team faced a set of fundamental choices. The firm had opportunities to serve customers in ways that would be associated with higher growth but lower margin. Some of these opportunities involved a shift from perpetual licensing to subscription sales. Whatever choices are made must be articulated to investors and employees.

Keywords

Growth; Corporate Finance; Valuation; Growth Management; Communication Strategy; Transformation; Information Technology Industry; Computer Industry; United States

Citation

Foley, C. Fritz, E. Scott Mayfield, and F. Katelynn Boland. "The Transformation of Microsoft." Harvard Business School Case 218-048, October 2017.
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About The Authors

C. Fritz Foley

Finance
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E. Scott Mayfield

Finance
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Related Work

    • June 2018
    • Faculty Research

    The Transformation of Microsoft

    By: C. Fritz Foley and F. Katelynn Boland
Related Work
  • The Transformation of Microsoft By: C. Fritz Foley and F. Katelynn Boland
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