Snap Inc. Goes Public (B)

Lynn Sharp Paine; Will  Hurwitz

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Supplement | HBS Case Collection | October 2017

Snap Inc. Goes Public (B)

by Lynn Sharp Paine and Will Hurwitz

Abstract

Supplements the (A) case.

Snap Inc.’s chairman must decide how to address investor concerns about the company’s unprecedented plans to issue only non-voting shares in its upcoming IPO.

Keywords: Ethics; Capital Structure; Corporate Accountability; Governing and Advisory Boards; Corporate Governance; Going Public; Business and Shareholder Relations; Leadership; Management; Mobile Technology; Venture Capital; Technology Industry; Telecommunications Industry; Information Technology Industry; United States; California;