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  • September–October 2017
  • Article
  • Harvard Business Review

GE's Global Growth Experiment: The Company Pushed Cross-Business Collaboration

By: Ranjay Gulati
  • Format:Print
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Abstract

Like many other companies, GE under Immelt had to figure out how to balance serving local needs with the economies of worldwide scale. Harvard Business School’s Ranjay Gulati looks at how it tackled the challenge. He identifies several important takeaways for other multinationals: Give the local organizations clout, embrace creative abrasion, build strong functions, and eliminate strategic blind spots.

Keywords

Growth and Development Strategy; Multinational Firms and Management

Citation

Gulati, Ranjay. "GE's Global Growth Experiment: The Company Pushed Cross-Business Collaboration." Harvard Business Review 95, no. 5 (September–October 2017): 52–53.

About The Author

Ranjay Gulati

Organizational Behavior
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