Skip to Main Content
HBS Home
About
Academic Programs
Alumni
Faculty & Research
Baker Library
Giving
Harvard Business Review
Initiatives
News
Recruit
Map / Directions
Faculty & Research
Faculty
Research
Featured Topics
Academic Units
…
→
Harvard Business School
→
Faculty & Research
→
Publications
Publications
July 2017
Teaching Plan
HBS Case Collection
Spectio: A Digital Lighting Company
By:
Rajiv Lal
and Sarah McAra
Format:
Print
|
Language:
English
|
Pages:
8
ShareBar
Abstract
Teaching Plan for HBS Case No. 517-002.
Citation
Lal, Rajiv, and Sarah McAra. "Spectio: A Digital Lighting Company." Harvard Business School Teaching Plan 518-023, July 2017.
Purchase
About The Author
Rajiv Lal
Marketing
→
More Publications
More from the Authors
September 2021
Faculty Research
Adobe's Customer Journey
By:
Sunil Gupta
,
Rajiv Lal
and Celine Chammas
June 2021
Faculty Research
Facelift at Olay (B) Case Supplement
By:
Sunil Gupta
,
Rajiv Lal
and Ruth Page
April 2021
Faculty Research
Facelift at Olay (A) & (B)
By:
Rajiv Lal
,
Sunil Gupta
and Olivia Hull
More from the Authors
Adobe's Customer Journey
By: Sunil Gupta, Rajiv Lal and Celine Chammas
Facelift at Olay (B) Case Supplement
By: Sunil Gupta, Rajiv Lal and Ruth Page
Facelift at Olay (A) & (B)
By: Rajiv Lal, Sunil Gupta and Olivia Hull
