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  • July 2017
  • Teaching Plan
  • HBS Case Collection

Spectio: A Digital Lighting Company

By: Rajiv Lal and Sarah McAra
  • Format:Print
  • | Language:English
  • | Pages:8
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Abstract

Teaching Plan for HBS Case No. 517-002.

Citation

Lal, Rajiv, and Sarah McAra. "Spectio: A Digital Lighting Company." Harvard Business School Teaching Plan 518-023, July 2017.
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About The Author

Rajiv Lal

Marketing
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  • boAt Lifestyle By: Rajiv Lal and Kairavi Dey
  • Adobe's Customer Journey By: Sunil Gupta, Rajiv Lal and Celine Chammas
  • Facelift at Olay (B) Case Supplement By: Sunil Gupta, Rajiv Lal and Ruth Page
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