Magic Bus: From Childhood to Livelihood
Founded in 1999 by Matthew Spacie to give poor children an opportunity to play, Magic Bus had evolved to a leading social enterprise engaged in sports for development, holistic childhood development, and livelihood training for youth between the ages of 6 to 18. By 2017, there were 400,000 children in its various programs. The organization had been through three phases of growth. The case poses the following question: What should the fourth phase should look like?
Keywords: nonprofit management; social entrepreneurship; Development; growth and scaling; Social Entrepreneurship; Growth and Development Strategy; Nonprofit Organizations; Management;
Citation:
Rangan, V. Kasturi, Vikram Gandhi, Anjali Raina, and Rachna Chawla. "Magic Bus: From Childhood to Livelihood." Harvard Business School Case 518-005, July 2017. (Revised March 2018.) View Details
