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July 2017
Teaching Note
HBS Case Collection
JCPenney: Back in Business
By:
Elie Ofek
and Christine Snively
Format:
Print
|
Language:
English
|
Pages:
29
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Abstract
Teaching Note for HBS No. 517-037.
Citation
Ofek, Elie, and Christine Snively. "JCPenney: Back in Business." Harvard Business School Teaching Note 518-003, July 2017.
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About The Author
Elie Ofek
Marketing
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