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  • April 2017
  • Article
  • Quotable

How Sales Can Wield Its Most Effective Weapon: Pricing

By: Frank V. Cespedes
  • Format:Electronic
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Abstract

This article discusses certain core ways that sales people can use, but sometimes abuse, pricing authority and the implications for effective sales management.

Keywords

Sales; Price; Salesforce Management

Citation

Cespedes, Frank V. "How Sales Can Wield Its Most Effective Weapon: Pricing." Quotable (April 2017).
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About The Author

Frank V. Cespedes

Entrepreneurial Management
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More from the Author

    • January 2021
    • Top Sales Magazine

    Sales Hiring Is Hard To Do: (Don't Make It Harder)

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    • Top Sales Magazine

    Get Ready to Sell

    By: Frank V. Cespedes and Bud Hyler
    • July 2020
    • Faculty Research

    Shindigz

    By: Frank Cespedes
More from the Author
  • Sales Hiring Is Hard To Do: (Don't Make It Harder) By: Frank V. Cespedes
  • Get Ready to Sell By: Frank V. Cespedes and Bud Hyler
  • Shindigz By: Frank Cespedes
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