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How Sales Can Wield Its Most Effective Weapon: Pricing

By: Frank V. Cespedes
  • Format:Electronic
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Abstract

This article discusses certain core ways that sales people can use, but sometimes abuse, pricing authority and the implications for effective sales management.

Keywords

Sales; Price; Salesforce Management

Citation

Cespedes, Frank V. "How Sales Can Wield Its Most Effective Weapon: Pricing." Quotable (April 2017).

About The Author

Frank V. Cespedes

Entrepreneurial Management
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