Cotopaxi: Managing Growth for Good - Video Supplement

Andy  Wu; Laura  Huang

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Supplement | HBS Case Collection | June 2017

Cotopaxi: Managing Growth for Good - Video Supplement

by Andy Wu and Laura Huang

Language: English

Format: Video

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Citation:

Wu, Andy, and Laura Huang. "Cotopaxi: Managing Growth for Good - Video Supplement." Harvard Business School Multimedia/Video Supplement 717-811, June 2017.

About the Authors

Andy Wu

Assistant Professor of Business Administration

Strategy

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Laura Huang

MBA Class of 1954 Associate Professor of Business Administration

Organizational Behavior

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Technical Note | HBS Case Collection | May 2019

Nascent Platform Strategy: Overcoming the Chicken-or-Egg Dilemma

Andy Wu, David R. Clough and Sasha Kaletsky

This note provides a framework for addressing the classic chicken-or-egg dilemma facing entrepreneurs launching nascent multi-sided platforms. There are several conditions that lead to a difficult chicken-or-egg problem: strong network effects, high multi-homing costs, limited differentiation, and high other barriers to entry. To overcome this challenge and create competitive advantage by reaching critical scale in network size, there are three categories of solutions to the problem: increasing value, decreasing cost, or subsidizing value for the platform participants. For a multi-sided platform, there are also dynamic considerations for addressing whether to stage one side of the platform first or build both simultaneously.

Keywords: Multi-Sided Platforms; Strategy; Entrepreneurship; Market Entry and Exit; Problems and Challenges; Competitive Advantage;

Citation:
Wu, Andy, David R. Clough, and Sasha Kaletsky. "Nascent Platform Strategy: Overcoming the Chicken-or-Egg Dilemma." Harvard Business School Technical Note 719-507, May 2019. View Details

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Case | HBS Case Collection | April 2019

Boxed

Laura Huang, Andy Wu, Jiayi Bao, Laura Huang, Andy Wu and Jiayi Bao

Boxed.com (“Boxed”) is an ambitious e-commerce retailer start-up, founded by visionary CEO Chieh Huang in 2013. From starting in Huang’s garage in 2013, to winning Emerging E-Retailer of the Year in 2016, to having 4 operational distribution centers in 2018, Boxed used a variety of strategies in order to gain customers and grow its presence. This case explores the journey that the scrappy, new entrant navigated as it competed against large, goliath players in an already established retail and e-commerce industry.

Keywords: e-commerce; entrepreneurial management; Business Startups; Leadership; Strategy; Success; Retail Industry;

Citation:
Huang, Laura, Andy Wu, and Jiayi Bao. "Boxed." Harvard Business School Case 719-496, April 2019. View Details

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Case | HBS Case Collection | April 2019

Boxed

Laura Huang, Andy Wu, Jiayi Bao, Laura Huang, Andy Wu and Jiayi Bao

Boxed.com (“Boxed”) is an ambitious e-commerce retailer start-up, founded by visionary CEO Chieh Huang in 2013. From starting in Huang’s garage in 2013, to winning Emerging E-Retailer of the Year in 2016, to having 4 operational distribution centers in 2018, Boxed used a variety of strategies in order to gain customers and grow its presence. This case explores the journey that the scrappy, new entrant navigated as it competed against large, goliath players in an already established retail and e-commerce industry.

Keywords: e-commerce; entrepreneurial management; Business Startups; Leadership; Strategy; Success; Retail Industry;

Citation:
Huang, Laura, Andy Wu, and Jiayi Bao. "Boxed." Harvard Business School Case 719-496, April 2019. View Details

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Cotopaxi: Managing Growth for Good - Video Supplement

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