Publications
Publications
- May 2017
- HBS Case Collection
Buffer.com
By: Susanna Gallani, Tiffany Y. Chang, Brian J. Hall and Jee Eun Shin
Abstract
Social media company Buffer wanted to establish clear company values early in its growth. One of these values was a commitment to transparency in its company practices. Buffer openly shared its business strategies and fundraising decks, among lots of other information. Even when they were hacked, the company live-blogged updates to keep their users informed as the situation unfolded. Having internally released each employee's salary and equity details with no pushback, the company now contemplated sharing compensation information transparently with the general public.
Keywords
Compensation; Compensation Design; Company Values; Culture; Transparency; Compensation and Benefits; Organizational Culture; Values and Beliefs
Citation
Gallani, Susanna, Tiffany Y. Chang, Brian J. Hall, and Jee Eun Shin. "Buffer.com." Harvard Business School Case 917-019, May 2017.