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• Case | HBS Case Collection | November 2019 (Revised May 2020)

  Collibra

  Lynda M. Applegate, Jeffrey F. Rayport and Julia Kelley

  Founded in 2008 at Vrije Universiteit Brussels, Collibra was a data intelligence company that found product-market fit in the years after the global financial crisis when many companies were under pressure from consumers and governments to improve their data management efforts. Over the years, Collibra expanded its product offering from a Semantic Data Integration tool to a Data Governance Platform with a range of data management and governance tools and also expanded geographically from Belgium to the U.S. and other countries. In 2019, with more than 350 clients, Collibra became a unicorn with a valuation of more than $1 billion. Now, co-founders Felix Van de Maele, Stijn Christiaens, and Pieter De Leenheer needed to decide how to move from “data governance” to “data intelligence.”

  Keywords: Entrepreneurship; Governance; Innovation and Invention; Technological Innovation; Markets; Technology; Information Technology; Software; Technology Adoption; Technology Platform; Semantic Web; Customer Focus and Relationships; Customer Satisfaction; Expansion; Information Technology Industry; Technology Industry; Europe; Belgium; Brussels; North and Central America; United States; New York (city, NY); New York (state, US);

  Citation:

  Applegate, Lynda M., Jeffrey F. Rayport, and Julia Kelley. "Collibra." Harvard Business School Case 820-013, November 2019. (Revised May 2020.)  View Details

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• Teaching Note | HBS Case Collection | May 2020

  Danone: Changing the Food System

  David E. Bell, Federica Gabrieli, Daniela Beyersdorfer, Amy Klopfenstein and Aldo Sesia

  Teaching Note for HBS No. 520-053.
  This is a teaching note for the case “Danone: Changing the Food System?” The case examines the efforts of one of the world’s largest food and beverage companies to resolve the social, environmental, and economic issues within its supply chain. Chairman and CEO Emmanuel Faber and One Planet and Water Cycle Vice President Eric Soubeiran believe that the global food system is broken, and needs radical transformation to save the planet. The case provides an overview of Danone’s efforts to change the food system, including Cost Performance Model (CPM) contracts with dairy farmers and encouraging suppliers to prioritize regenerative agriculture and the ethical treatment of animals. However, it remains unclear whether consumers are willing to pay a premium for sustainably-produced products. At the conclusion of the case, Faber and Soubeiran wonder what Danone should do next to repair the food system. The note contains suggested assignment questions, a sample board plan, and a suggested discussion plan.

  Keywords: Food; Goods and Commodities; Agribusiness; Animal-Based Agribusiness; Plant-Based Agribusiness; Strategy; Corporate Strategy; Environmental Management; Environmental Sustainability; Climate Change; Agriculture and Agribusiness Industry; Food and Beverage Industry; Europe; France; Paris;

  Citation:

  Bell, David E., Federica Gabrieli, Daniela Beyersdorfer, Amy Klopfenstein, and Aldo Sesia. "Danone: Changing the Food System." Harvard Business School Teaching Note 520-066, May 2020.  View Details

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• Case | HBS Case Collection | November 2019 (Revised April 2020)

  Danone: Changing the Food System

  David E. Bell, Federica Gabrieli and Daniela Beyersdorfer

  Emmanuel Faber, Chairman and CEO of the food and beverage company Danone, believed that humankind had only ten years to bend the curve on climate change and restore the biodiversity that the global food and agricultural ecosystem was critically dependent on. Upon becoming CEO in 2014, he had built on Danone's long history of CSR-engagement to give a boost to the company's mission to bring health through food to as many people as possible. In September 2019, he reflected on the progress achieved thus far, including efforts to support regenerative agriculture through new contract types for famers in their milk division. Still, many questions remained in his journey to fix what he saw as the food industry’s broken system: How could they manage the desired long-term transition to a sustainable system while also meeting the company’s short-term financial targets? What was the role of the private sector? What economic model could support an inclusive transition? How to engage partners and consumers to embark on this journey?

  Keywords: Animal-Based Agribusiness; Plant-Based Agribusiness; Food; Nutrition; Quality; Business and Stakeholder Relations; Environmental Sustainability; Climate Change; Business Model; Food and Beverage Industry; Agriculture and Agribusiness Industry; France;

  Citation:

  Bell, David E., Federica Gabrieli, and Daniela Beyersdorfer. "Danone: Changing the Food System." Harvard Business School Case 520-053, November 2019. (Revised April 2020.)  View Details

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