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  • March 27, 2017
  • Article
  • Harvard Business Review (website)

How the Water Industry Learned to Embrace Data

By: Frank V. Cespedes and Amir Peleg
  • Format:Electronic
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Abstract

Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets by digital technologies. But a bigger and more impactful trend is the use of online tools to improve physical asset utilization in many traditional off-line businesses. This article discusses the water industry as an example, and the organizational changes and levers relevant to extracting value from emerging data-analytics technologies.

Keywords

Information Technology; Data And Data Sets; Organizational Change And Adaptation; Utilities Industry

Citation

Cespedes, Frank V., and Amir Peleg. "How the Water Industry Learned to Embrace Data." Harvard Business Review (website) (March 27, 2017).
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About The Author

Frank V. Cespedes

Entrepreneurial Management
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  • Get Ready to Sell By: Frank V. Cespedes and Bud Hyler
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  • Reframing Value in a Crisis By: Frank V. Cespedes and David Hoffeld
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