Publications
Publications
- March 2017 (Revised October 2018)
- HBS Case Collection
Catalant: The Future of Work?
By: Thomas Eisenmann, Jeffrey F. Rayport and Christine Snively
Abstract
Catalant, founded in 2013 as an online marketplace where MBAs could bid on consulting projects posted by small- to medium-sized businesses, had expanded by 2016 to provide Fortune 1000 companies with access to over 35,000 independent experts. The founders envisioned extending their matching solutions to help enterprises staff projects with a mix of current employees and external experts, hypothesizing that the “future of work” would involve more flexible employment arrangements. They debated how much to invest in new functionality versus improving their existing marketplace and how to pitch their evolving strategic vision to investors.
Keywords
Entrepreneurship; Human Resources; Recruitment; Labor; Market Platforms; Growth and Development Strategy; Employment Industry; Consulting Industry; United States
Citation
Eisenmann, Thomas, Jeffrey F. Rayport, and Christine Snively. "Catalant: The Future of Work?" Harvard Business School Case 817-103, March 2017. (Revised October 2018.)
About The Authors
