Pintura Corporation: The Lena Launch Decision (Brief Case)
Citation:
Quelch, John A., and Katherine B. Hartman. "Pintura Corporation: The Lena Launch Decision (Brief Case)." Harvard Business School Teaching Note 917-524, March 2017. View Details
Case | HBS Case Collection | March 2017 Pintura Corporation: The Lena Launch Decisionby John A. Quelch and Katherine B. Hartman |
Quelch, John A., and Katherine B. Hartman. "Pintura Corporation: The Lena Launch Decision." Harvard Business School Brief Case 917-523, March 2017.
Teaching Note | HBS Case Collection | March 2017
Pintura Corporation: The Lena Launch Decision (Brief Case)
John A. Quelch and Katherine B. Hartman
Citation:
Quelch, John A., and Katherine B. Hartman. "Pintura Corporation: The Lena Launch Decision (Brief Case)." Harvard Business School Teaching Note 917-524, March 2017. View DetailsSupplement | HBS Case Collection | March 2017
Pintura Corporation: The Lena Launch Decision, Spreadsheet for Students (Brief Case)
John A. Quelch and Katherine B. Hartman
Citation:
Quelch, John A., and Katherine B. Hartman. "Pintura Corporation: The Lena Launch Decision, Spreadsheet for Students (Brief Case)." Harvard Business School Spreadsheet Supplement 917-525, March 2017. View DetailsSupplement | HBS Case Collection | March 2017
Pintura Corporation: The Lena Launch Decision, Spreadsheet for Instructors (Brief Case)
John A. Quelch and Katherine B. Hartman
Citation:
Quelch, John A., and Katherine B. Hartman. "Pintura Corporation: The Lena Launch Decision, Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 917-526, March 2017. View DetailsSupplement | HBS Case Collection | June 2017
23andMe: Genetic Testing for Consumers (C)
John A. Quelch, Irene Lu and Emily Boudreau
Citation:
Quelch, John A., Irene Lu, and Emily Boudreau. "23andMe: Genetic Testing for Consumers (C)." Harvard Business School Supplement 517-129, June 2017. View DetailsCase | HBS Case Collection | June 2017
Wells Fargo & Co.: Respect Your Customers (A)
John A. Quelch and Irene Lu
Citation:
Quelch, John A., and Irene Lu. "Wells Fargo & Co.: Respect Your Customers (A)." Harvard Business School Case 517-131, June 2017. View DetailsSupplement | HBS Case Collection | June 2017
Wells Fargo & Co.: Respect Your Customers (B)
John A. Quelch and Irene Lu
Citation:
Quelch, John A., and Irene Lu. "Wells Fargo & Co.: Respect Your Customers (B)." Harvard Business School Supplement 517-132, June 2017. View Details