Publications
Publications
- March 2017
- HBS Case Collection
AmazonFresh: Rekindling the Online Grocery Market
By: Rory McDonald
Abstract
Teaching Note for HBS No. 615-013.
Keywords
Innovation; Strategy; New Markets; Grocery; Operations Strategy; Innovation and Invention; Competition; Emerging Markets; Learning; Service Operations; Online Technology; United States
Citation
McDonald, Rory. "AmazonFresh: Rekindling the Online Grocery Market." Harvard Business School Teaching Note 617-043, March 2017.