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A Note on Franchising (Abridged)

By: Paul A. Gompers
  • Format:Print
  • | Language:English
  • | Pages:13
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Abstract

Examines the motivations for franchising. Examines the academic literature in the area and draws implications for franchising patterns. Also provides data on franchising patterns.

Keywords

Franchise Ownership

Citation

Gompers, Paul A. "A Note on Franchising (Abridged)." Harvard Business School Background Note 217-059, February 2017.

About The Author

Paul A. Gompers

Entrepreneurial Management
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