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• Supplement | HBS Case Collection | September 2018

  Lexoo: Building a Long-Lasting Platform

  Chiara Farronato and Elena Corsi

  Citation:

  Farronato, Chiara, and Elena Corsi. "Lexoo: Building a Long-Lasting Platform." Harvard Business School Spreadsheet Supplement 619-701, September 2018.  View Details

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• Case | HBS Case Collection | August 2018

  Lexoo: Building a Long-Lasting Platform

  Chiara Farronato and Elena Corsi

  Daniel van Binsbergen, Lexoo’s CEO, and web developer Chris O’Sullivan, CTO, had set up Lexoo, a U.K. legal marketplace, to help small and medium enterprises (SME) to find legal advice at low prices. Lexoo had recently invested in a new vertical focused on larger companies. The latter had more repeated business and the value of their jobs was higher. Lexoo could become their “go-to” place across a broad range of legal needs. Nevertheless, they also required a more personalized approach. Van Binsbergen hesitated if Lexoo should increase its focus on the new vertical or not.

  Keywords: marketplaces; legal services; market platforms; growth strategy; Technology ventures; Service Operations; Market Platforms; Marketplace Matching; Technology Platform; Growth and Development Strategy; Legal Services Industry; United Kingdom;

  Citation:

  Farronato, Chiara, and Elena Corsi. "Lexoo: Building a Long-Lasting Platform." Harvard Business School Case 619-019, August 2018.  View Details

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• Case | HBS Case Collection | April 2018

  Ferrari

  Stefan Thomke, Elena Corsi and Ashok Nimgade

  Ferrari is among the world’s most powerful brands, but how the company operates has remained mysterious. The case reveals the inner workings of the company—the Ferrari Way—from the way it designs, produces, and markets its cars, to how its leadership team is driving future growth. Central to Ferrari’s strategy is its response to disruptive changes in the automotive industry and their impact on the company’s products and brand.

  Keywords: Business Strategy; Growth; innovation; technology adoption; Product Design; Business Strategy; Technological Innovation; Operations; Management; Growth and Development; Auto Industry;

  Citation:

  Thomke, Stefan, Elena Corsi, and Ashok Nimgade. "Ferrari." Harvard Business School Case 618-047, April 2018.  View Details

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