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November 2016
Case
HBS Case Collection
Big Ass Solutions Ventures into Connected Products
By:
Rajiv Lal
and Shalene Gupta
Format:
Print
|
Language:
English
|
Pages:
24
ShareBar
Citation
Lal, Rajiv, and Shalene Gupta. "Big Ass Solutions Ventures into Connected Products." Harvard Business School Case 517-012, November 2016.
Educators
About The Author
Rajiv Lal
Marketing
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By: Sandra J. Sucher, Fares Khrais, Shalene Gupta and Menna Hassan
boAt Lifestyle
By: Rajiv Lal and Kairavi Dey
Michelin’s Green Gold Bahia Program: Leaving With Grace
By: Sandra J. Sucher, Shalene Gupta and Susan J. Winterberg
