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Harvard Business Online—Marketing Know:How: How Marketers Should Plan For Recovery

By: John A. Quelch
  • Format:Electronic
  • | Language:English
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Citation

Quelch, John A. "How Marketers Should Plan For Recovery." Harvard Business Online—Marketing Know:How (blog). March 11, 2009. https://hbr.org/2009/03/how-marketers-should-plan-for.

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John A. Quelch

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