Publications
Publications
- June 2016
- HBS Case Collection
The Wealthfront Generation
By: Luis Viceira and Allison Ciechanover
Keywords
Automated Investment Advisor; Millennials; Fintech; Customers; Asset Management; Internet and the Web; Age; Investment; Business Startups; California
Citation
Viceira, Luis M., and Allison Ciechanover. "The Wealthfront Generation." Harvard Business School Case 216-085, June 2016.