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Launching Yelp Reservations

By: Michael Luca, Kevin Mohan and Patrick Rooney
  • Format:Print
  • | Language:English
  • | Pages:6
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Abstract

This teaching note accompanies "Launching Yelp Reservations (A) and (B)," which present a multi-party negotiation among Yelp, current partner OpenTable, and two startups in the online restaurant reservation industry.

Keywords

Information Technology; Negotiation; Business Startups; Acquisition; Technology Industry; United States

Citation

Luca, Michael, Kevin Mohan, and Patrick Rooney. "Launching Yelp Reservations." Harvard Business School Teaching Note 917-005, July 2016.

About The Authors

Michael Luca

Negotiation, Organizations & Markets
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Kevin P. Mohan

Negotiation, Organizations & Markets
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